Annex B
- A face—to—face omnibus survey, carried out with 1,025 parents of 5-16 year—olds in the UK and 520 children and young people aged 7-16 in Great Britain between 16 February and 13 March 2011 by TNS Omnibus, with data weighted to be nationally representative.A summary of the findings is published as an appendix to this report.
5.
Gathering evidence and views from a diverse range of stakeholders has been a crucial element of the Review. Examples of the positive enagagement of so many to this Review include:
- Launching a Call for Evidence from industry and wider stakeholders, from 11 February to 18 March 2011 which received 120 responses. A list of respondents can be found at Annex D of this report.
- Holding meetings with over 40 stakeholders, (retail, advertising, manufacturers, broadcasters, internet service providers, regulators, academics, and parenting experts). A full list of organisations and individuals interviewed can be found at Annex C of this report.
6.
Reg Bailey was supported by a group of critical friends: Professor Agnes Nairn, Professor Stewart Purvis, Professor Patrick Barwise, Sue Palmer and James Best who offered expertise and challenge, and acted as a sounding board for emerging ideas.
7.
Professor Ann Phoenix, June Statham and colleagues at CWRC, together with members of the Research Strategy Team at the Department for Education, have provided ongoing assistance in evaluating research and evidence.
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