who amassed a considerable fortune (so as to be able to keep his carriage) by printing nothing but lottery placards and hand-bills of a colossal size. Another friend of mine (of no mean talents) was applied to (as a snug thing in the way of business) to write regular lottery puffs for a large house in the city, and on having a parcel of samples returned on his hands as done in too severe and terse a style, complained quaintly enough, “That modest merit never could succeed!” Even Lord Byron, as he tells us, has been accused of writing lottery-puffs. There are various ways of playing one’s self off before the public, and keeping one’s name alive. The newspapers, the lamp-posts, the walls of empty houses, the shutters of windows, the blank covers of magazines and reviews, are open to every one. I have heard of a man of literary celebrity sitting in his study writing letters of remonstrance to himself, on the gross defects of a plan of education he had just published, and which remained unsold on the bookseller’s counter. Another feigned himself dead in order to see what would be said of him in the newspapers, and to excite a sensation in this way. A flashy pamphlet has been run to a five-and-thirtieth edition, and thus ensured the writer a “deathless date” among political charlatans, by regularly striking
