A NEWSPAPER FOR MAKERS OF NEWSPAPERS AND INVESTORS IN ADVERTISING
New York City Saturday, Oct, 20, 1917
{{c|THE FOURTH ESTATE
"EDMUND BURKE SAID that there were Three Estates in Parliament, but in the Re- porter's Gallery yonder there sat a 'Fourth Estate' more important far than they all."
Price 10 Cents. TWO dollars a year
How to Reach the Great Cleveland Market
IT must be admitted that in the Cleveland market one finds tremendous opportunities; this is an undisputed fact Let us suppose you are the maker of some particular product, or the one to whom is entrusted the very important task of selling that product.
You are looking for the most responsive market; you want quick returns on your invest- ment; you want your product to get into the hands and homes of the consumer.
How can you best reach this great market? The answer is simple. Make your entrance into these homes, tli rough the columns of the news- paper most of the buying public reads —
In Cleveland it*s
The Plain Dealer
FIRST NEWSPAPER OF CLEVELAND, SIXTH CITY Edsiern AdveTtising Representative: I Western Advertising RepresenMwe: JOHN B. Vi^OODWARD lOHN GLASS Times Building, NEW YORK | CUICAGO, Peoples Gas Building Digitized by Google
