ever desert our suffering comrades in the ranks. We will fight for the ideals and sacred things of the city, both alone and with
many; we will revere and obey the city 's laws and do our best to incite a like respect and reverence in those above us who are prone to annul or set them at naught; we will strive unceasingly to quicken the public 's sense of civic duty . Thus in all these ways
we will transmit this city not only not less but greater, better and more beautiful than it was transmitted to us.” In considering themotto or the creed of a paper as an index to
its personality , it must be recognized that they are not neces sarily the paper's own selection . If a newspaper does not always live up to the rule of action indicated by them , possibly chosen
for the paper years before and never changed, their value as historical material is not thereby necessarily vitiated . The name of a newspaper , like its motto , is often an indication of its historic, if not of its present personality . These names may denote important questions that were uppermost in the public
mind when the papers were established and the position of the papers towards these questions, - Patriot, Republic, Common wealth , Union , Constitution , Citizen , Statesman, Liberator, Squat
ter Sovereign , Democrat, Republican ; they may record the time-old interest of man in nature and in natural phenomena, - Sun, Sunbeam , Moon, Star ; Evening, Morning, or Rising Star; Eastern
Star , Western Star, Meteor, Comet, Planet; Zenith , Eclipse, Cres cent, Globe, Cosmos, World ; Blizzard , Tornado, Avalanche , Breeze, Lake Breeze, Ocean Breeze ; as also his friendly relationship with animal life, Bee, Bee Hive, Hornet, Wasp, Eagle, Eagle Eye , Pelican , Cricket, Black Cat, Buck , Elk , Tiger, Rooster , Hawkeye.
They may indicate the natural resources or the geographical loca tion of the place where the paper is published , Gem , Diamond ,
Nugget, Emerald , Pearl; Surf, Wave, Anchor, Buoy, Coast Watch , Pilot, Lookout, Search Light, Lighthouse , Inter Lake, Inter Ocean , as also the probable conditions of life under which the paper was
started, - Frontier, Pioneer, Path Finder , Log Cabin , Plow Boy, Landmark , Guide, Guide Post, Scout. They may show a once universal familiarity of the newspaper-reading public with
classical mythology, language, and literature, – Aegis, Apollo , Argo, Argonaut, Argus, Athenaeum , Atlantis, Atlas, Iris, Mercury ,
